News Values
Examples of headlines:
Negativity- 'Elderly woman's home burnt to a crisp'
Familiarity- 'Windsor Castle broken into'
Immediacy- 'Heatwave in Mid September'
Continuity- 'Madeline Spotted?'
Amplification- 'Train derailed, Killed 50'
Unambiguity- 'Boris' Brexit Bites Back'
Uniqueness- 'Cheese string injures 70 year old'
Simplicity- 'The cat decided to hop'
Personalisation- 'Military couple reunite after 34 weeks apart and loss of dog'
Predictability- 'Christmas lights are to be turned on late November'
Unexpectedness- 'Disney's Defiantly Destroyed'
Elite Nations/ People- 'Ariana Grande buys 3 pony's and a rottweiler'
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